WDIO Duluth
CTV Advertising Agency
Advertising Hub is a leading OTT & CTV Advertising Agency in Duluth, Minnesota, proudly affiliated with WDIO.
Duluth OTT (Over-the-top) and CTV (Connected TV) advertising
As viewers diversify the ways, they consume their television media, so must advertisers in how they get their messages in front of them. With more and more people streaming their favorite shows or loading them up on their Smart TVs, advertisers are presented with even more opportunities to target viewers with paid messaging including the effective method of OTT & CTV advertising in Duluth, MN.
Advertising Hub helps businesses grow with results-driven Duluth OTT & CTV advertising agency services. We are experts in helping you navigate and place both OTT (Over-the-top) and CTV (Connected TV) ads. The acronyms are the scariest part. We promise.
#1 Local CTV Ad Experts Duluth, MN Observation Rd.
WDIO-TV Duluth Digital Advertising
What is OTT & CTV Advertising in Duluth, MN?
OTT/CTV advertising in Duluth, MN is the practice of placing targeted advertisements that are delivered to viewers who are engaging with streaming content. Also referred to as streaming TV advertising, this approach to digital marketing hones in on over-the-top (OTT) video content as a medium for connecting with consumers.
Exactly what is OTT content? Essentially, OTT represents any content viewers access via an online streaming device video service. It exists “over the top” of traditional television as an alternative (or addition) to the typical cable or satellite television providers. Viewers commonly interact with OTT content on an internet-connected TV, but they can also stream television and video on their mobile devices, tablet, and other devices.
Our Duluth OTT & CTV advertising agency services empower businesses and organizations to extend their reach beyond traditional linear TV ads, allowing them to deliver carefully crafted messaging to streaming entertainment users. At Advertising Hub, we will help you devise a tailored OTT advertising strategy based on your unique goals.
Duluth Connected TV Advertising
Are served on video content streaming through a connected device such as a Smart TV that has apps pre-installed and launched from within the connected device. CTV service providers include Apple TV, Amazon Fire TV, Roku, etc.
Duluth OTT Advertising
Are delivered online through streaming and video-on-demand services and devices. OTT services include NBC’s Peacock, Disney+, Netflix, HBO Max, and Amazon Prime.
Benefits of OTT & CTV Advertising in Duluth, MN
According to recent data, over 83% of U.S. consumers use at least one subscription-based video streaming service, representing an increase of nearly 20% in the past five years. Tens of millions of Americans rely on their preferred streaming services daily, and many are “cutting the cord” and canceling their cable/satellite TV services altogether.
For businesses in Duluth, MN, this means that investing in OTT video advertising is no longer an option – it is a necessity. Using OTT ads, you can effectively reach your ideal target audience where they are already spending a significant amount of their time. It is a savvy way to engage with prospective customers meaningfully, leveraging precision-level targeting to connect with the right people at the right time.
With Duluth CTV & OTT advertising, you can:
- Boost brand awareness
- Keep pace with your competitors
- Maximize control over your digital advertising efforts
- Optimize your marketing strategy using invaluable data
- Access premium ad inventory
- Achieve outstanding ROI
Access to IRL data
Unlike traditional or linear television, OTT and CTV offer advertisers extensive demographic data and the shows they are watching and when.
Trackable Ads
Because of the online nature of this type of ad placement, each ad is trackable. A lot of useful information is gathered over each advertising campaign, helping you determine its overall success.
Consumer-centric Targeting
With OTT and CTV advertising we use a laser when targeting which Duluth audience to target. Based on a user’s demographic information and viewing behavior, we can more accurately predict which shows your advertisement will meet with the most significant ROI.
Non skippable Ads
Ads placed in these formats are not skippable as they are within other platforms such as YouTube, making this an excellent investment.
Interested in trying OTC and CTV ads in Duluth? Let us Help!
Improve Impressions with OTT and CTV advertising!
Contact Our Team Today!
Jen Knudsen
Multimedia Marketing Specialist
Jen is known for her energy and drive, especially when it comes to helping new businesses launch and grow. She’s skilled at building effective marketing plans that maximize budgets and reach the right audiences. Though based in Duluth, Jen’s reach extends across northern Wisconsin, where she frequently travels to support clients along the beautiful south shore of Lake Superior.
Sam LeMahieu
Multimedia Marketing Specialist
With more than 30 years of experience across nearly every marketing channel, Sam brings a deep well of knowledge to every campaign. He specializes in serving the Iron Range, partnering with both large and small businesses to create customized strategies that drive real results. His broad perspective and analytical approach make him a trusted resource for clients navigating a complex media landscape.
Jean Hammarstedt
Multimedia Marketing Specialist
Jean is a senior marketing consultant at WDIO with over two decades of experience in broadcast television and digital advertising. Having witnessed the evolution of digital media firsthand, she understands the lasting value of local TV and how it fits into a modern strategy. As the daughter of a small business owner, Jean brings empathy and insight to every client interaction, always focused on practical, results-driven solutions.
Kurt Christopher
VP of Digital Strategy
Nationwide
For 25 years, Kurt has been helping local, regional, and national brands find the right marketing solution for the right target audience and the right budget. Kurt leads marketing teams across the U.S. focused on driving proven results for clients that lead to success and growth over the long term.
Advertising Hub - Duluth, MN
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